Case Studies

Grown from a five-bike shop into a motorsports powerhouse, GP Bikes needed its email program to keep pace. Northern migrated it to Klaviyo and built automated, personalized workflows with dynamic coupons, driving an 865% increase in email-attributed revenue year over year.

Serving nearly 160,000 customers, London Hydro needed a more user-friendly site that put self-service tools front and centre. Northern rebuilt it on Drupal and Acquia multi-site, lifting registrations across its key programs and earning a 2021 Acquia Engage Award for Energy and Utilities.

Albany Law partnered with Northern to develop a digital experience representing all of Albany’s law centers while remaining true to their brand and providing an intuitive user experience for prospective students.

Trudell Animal Health, helping clients breathe easy with effective content marketing. Trudell Animal Health partnered with Northern to develop and launch a content marketing strategy to drive organic traffic to its digital storefront.

With its aging CMS nearing end-of-life, UBC's Continuing Professional Development division needed a modern platform for its 50,000-plus healthcare learners. Northern rebuilt the site on Drupal with Salesforce integration, unifying registration, coursework, and progress tracking into one fluid, GDPR-compliant experience.

Boathouse couldn't tell how much its paid media was truly driving sales across publishers. Northern built custom conversion attribution analytics with cross-publisher lift testing, giving the apparel and footwear retailer a clearer picture of each channel's real impact and confidence in its growth strategy.

A luxury retail fixture on Bloor Street and home to Canada's first Wedding Registry, William Ashley wanted its online experience to match its reputation. Northern built a frictionless, elegant store on Magento Enterprise Edition, bringing its omnichannel luxury shopping online.

Sustainable clothing brand tentree wanted a campaign as distinctive as its mission to plant 10 trees per purchase. Northern built a mobile-first performance branding campaign with strong brand visuals, driving a 1.39x lift in purchases and reaching over 50 million people.

Rather than run separate awareness and direct-response campaigns, Pulp & Press worked with Northern on a single, unified approach. Mobile-optimized video ads blending brand storytelling with a clear call to action drove a 67-point lift in purchases and a 25-point lift in awareness.